Vujà Dé Creative is at a basic level, my trading name.
Really, it's more than that. It's my philosophy.
The idea of vujà dé is how I see the world and how I approach pretty much everything I do.
“The vuja de mentality is the ability to keep shifting opinion and perception. It means shifting our focus from objects or patterns in the foreground to those in the background… It means thinking of things that are usually assumed to be negative as positive, and vice versa. It can mean reversing assumptions about cause and effect, or what matters most versus least. It means not travelling through life on automatic pilot.”
- Tom Sutton